How good are you at marketing your blog (and saving time) on social media?

twitter listsI must admit that when it comes to social media, I’m really bad at it. Not only do I think I’m not using social media effectively to market my blog, I also find it hard to keep up. If you consider that I’m not even using all the tools that are available to me, that is really bad.

My social media journey for my blog started with a Twitter page, a Facebook page and a Google+ page. The latter I no longer have as I haven’t seen any value in updating Google+ and lately I also don’t see the value in my Facebook page either. I do still have a page, but that gets updated automatically. Since Facebook has changed their algorithms, most of my posts don’t even reach half of my intended audience. Until I have worked out how I can use Facebook effectively, I’m more than happy to let my automated sharing do the work for me.

I do however see the value in Twitter and at the moment it is my preferred choice of social media for interaction with fellow bloggers, bookish people and readers. And I’ve taken it upon myself to make keeping up to date with what is going on more of a priority. In order to “keep up” I have started making twitter lists! I know, I know. Nothing new, but it’s only until recently that I have discovered how having lists can make the time I spent on twitter more productive!

ALL my twitter lists are private and NO I’m not doing anything sneaky on Twitter 😉

Here is why: Although I belong to over 50 twitter lists I never check them. Why? Because I think unless the lists are for something like a readathon team, it’s purely based on preference. Someone else’s list called “Authors” might not meet my needs, because maybe I don’t like the same authors. Or maybe I want to add a bunch of additional authors. So at the end of the day, I might as well create my own list that caters for my preferences and who I am interested in.  However, I do see why making a list public, for the sole purpose of letting someone know you are keeping up with their twitter feed, regardless of whether you follow them or not can be beneficial. But it all comes down to preference, so I chose to keep them private.

Why did I choose twitter lists?

I follow various bloggers, both local and international, which makes missing out on content easy. Most times content and conversations that interest me gets lost in my twitter feed and I might never see them by the time I get to check twitter

There are twitter accounts I am more interested in reading that others. Yes, that’s the ugly truth.

It saves me enormous amounts of time! I can choose from my lists what content I want to read and I can do so and log off.

At the moment, these are my twitter lists which I’ve created since I’ve started organizing my following list:

thebookmusings twitter lists


Most of the time when I view my list called “Publishers & Review Sites” (which only has members that are international publishers & review sites), the LATEST tweet is 7 hours ago! Can you now see how not having lists I would totally miss out on content I would otherwise have been interested in?

On my personal twitter account I have other lists such as: News & Entertainment News, Tech lists, Brands, Celebrites & TV Shows, Friends etc. It helps a lot!

I am still in the process of organizing my lists because I have way more than only 38 favourite book bloggers! But I’ve already seen the value in doing so, because I’ve built better relationships with bloggers I’m following because I’m interacting more.

*Disclaimer: I do check my normal twitter feed when I have time on my hands, so I am not completely ignoring everyone that I follow.

Tell me, do you use twitter lists? Do you find that you spend way too much time on twitter and it isn’t productive?

Also, which other social media tools do you think I should give a try?

  • Thank you for this post! I have been on Twitter for a long time, but never utilized the list feature. It’s also my current platform of choice for social networking at present!

  • Ali

    I find Twitter and other social media very randon, if you know what I mean. Never thought of using lists to focus it more. Thanks!

    • You’re welcome. I have tweeted more than what I have read twitter, mainly because when I do I either get frustrated with my jumbled feed and that’s where the lists help! On my personal account, if I just chose to view tweets from my Friends list (which you’re in!) then I do so, or if I want to only read news related tweets or entertainment related tweets then I go to that list. It really makes reading twitter so much easier and “organized” for me.

  • Jennine G.

    Very smart! I don’t use my social media as I could to advertise my blog either. The Twitter list idea you’ve mentioned to me before, but I think I will definitely have to act on it and get more use from the only dependable advertising social media we have!

    • I like that you said “only dependable advertising social media we have” because I agree! I hope you will find it useful and time saving!

  • Charlie (The Worm Hole)

    I keep meaning to use Twitter lists, or, more accurately, I make them and then forget to update and use them. I do like the idea that you’re not missing out. I confess to liking the ‘no retweets’ or whatever it’s called for accounts that retweet 20 times a minute but otherwise have good content.

    • You should try and use them and see how they work for you. If you like that way of using twitter, then by all means update them and use them!

  • I really need to start using Twitter lists. As I follow more people, it gets harder to keep track of everything!

  • Isi

    I also have private twitter lists, but the problem is that I don’t check them very often… most of the times I’m too busy keeping current with the interactions and so on, but I should keep an eye on them to make things easier. I remember I created them in a bloggiesta because I thought they were going to be super-useful :))
    But I have to say that I prefer facebook over tweeter. I think it’s beause I like to see pictures and things, not only short texts.
    PD: you are in my list of “VIB: very important bloggers” 😀 Kisses!!

    • We are complete opposites, I hate Facebook 😀

      Of course I’m on your VIB list 🙂 Kisses to you too xx

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